• March 2014 sales of 123 units continues sales growth
• March sales up by 186% or 80 units (2014 v 2013)
• First Quarter sales up by 75% or 119 units (2014 v 2013)
Proton Cars Australia has continued its sales resurgence with 123 units sold in March 2014.
This figure is up by 80 units on March last year, representing a staggering 186% increase, according to official VFACTS figures released today.
It’s the strongest start in two years for the brand with first quarter sales up by 119 units or 75% compared to last year.
Sales have been strong across the model range with the Prevé sedan and Exora seven-seater continuing to grow, since their launch late last year. This will be assisted with the launch of the new 1.6 litre turbo Suprima S hatch, which has now started to arrive in dealer showrooms.
PROTON Cars Australia’s General Manager Sales & Marketing Billy Falconer said; “It’s pleasing to see the sales continue to grow this month in such a competitive market.
“We are seeing solid returns on our marketing efforts and our dealer network continues to grow, so this all bodes well for our future”.